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Digital marketing is nothing but marketing or Promoting our Subject in
Search Engines.
It consist of Social Media Optimization(SEO),social Media
Optimization(SMO),Email Marketing,Pay per click(PPC).There are many Search engines noweverdays are Google,Bing
Yahoo etc.The popular search engine is Google compare to other search
engines.
Now again promoting the website or Product are of two types
1)Paid
2)Unpaid
It means we can promote our site by paying to the serach
engine we can promote (or)without paying money to Search engines.
Let me clear these two types .
What is SEM(Search Engine Marketing)?
1 )If you are willing to pay the amount to the search engine
then there is a marketing called Search Engine Markeitng in this markeitng the
client has to pay certain amount for marketing.But the result will be shown
immediate to the client.This is called SEM(Search Engine Marketing).
What Is SEO(Search Engine Optimization)?
SEO stands for Search Engine Optimization, it is nothing but we are promoting our site in search Engine.
2)If client wants the SEO results that is nothing but
organic listing.
In otherwaay it is nothing but Free listing will provide by
Search Engine in the SERP(Search engine Result Page)
Let me clear what is Paid listing ,Free listing on SERP.
Suppose a user search a query called best insurance policy
in india in Google search Bar then the user will get result according to the
user needs Google will Display results.
The Google interface. .
In above the user is Searching for the policy in
Google Search Bar.Then user will go into the SERP.
Google SERP with Paid Results and free results.
The above image is nothing but the search
result page which consist of paid and organic listing.
I have marked their paid results of Google
and it contains name over it AD.That is nothing but the paid results these results will come once a client paid
the amount to Google Search Engine.
Now I will take you to the organic listing
that is nothing but free listing.
The Above picture is for Free listing results of Google Search Engine.
The Organic listing comes by SEO that is totally free in
Google Policy.
We Provide Digital Marketing Training online as well as
Classroom we will give Syllabus once a user interested in Digital Marketing
Course.
We have Experts that will show the real time examples related
to the each topic.
Our First aim is to give Satisfaction to the students that
he can easily work as a employer after completion the PPC course and Seo Course.
Everything will be Real time in our training.
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